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Yandex Introduces Cityguide Apps For Russian Market


Combining maps, business listings, reviews and other content aggregated from 70 partners, Yandex has introduced a cityguide app for iOS and Android. There’s also a PC site as well.

Called Yandex City, it’s a straight-up map-centric local search site. It’s only available for Russia currently but will likely expand to other geographies that Yandex serves: Ukraine, Kazakhstan, Belarus and Turkey.

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Yandex stock has suffered since the Putin crackdown and the crisis in Ukraine. But there are signs that things may be easing as the Ukraine crisis potentially heads for a peaceful resolution.

The Russian market doesn’t have the same glut of local search competitors seen in the West. Thus the company is filling a void. It’s possible that Yandex City could be competitive in selected Western European markets, as well.

 

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